Pregnancy testing is a practice cattle producers struggle to implement consistently. The ESTROTECT™ Breeding Indicator offers a simple and accurate method of pregnancy detection by attaching the patch following breeding . If the patches show no signs of estrus activity following breeding via AI or exposure to a bull, the cows or heifers can be assumed pregnant. 

A joint study by South Dakota State University (U.S.) and the University of Missouri (U.S.) compared the ESTROTECT™ Breeding Indicator with three different blood-based pregnancy tests and showed the patches perform as good or better in determining pregnancy.